DiscoverMarktplatz - Deutsch in der Wirtschaft | Learning German | Deutsche Welle
Marktplatz - Deutsch in der Wirtschaft | Learning German | Deutsche Welle
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Marktplatz - Deutsch in der Wirtschaft | Learning German | Deutsche Welle

Author: DW.COM | Deutsche Welle

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Business German for advanced learners: The "Marktplatz" language course provides an introduction to topics related to work, career and economics. [English Version]
26 Episodes
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Marktplatz: Chapter 26

2007-08-0714:552

Corporate Culture Leadership style, hierarchy, corporate identity: How companies communicate and present themselves. Topics: Corporate identity, corporate design, leadership style

Marktplatz: Chapter 25

2007-08-0714:53

Chamber of Commerce Consultation, information, lobbying: How the German economy organizes and presents itself. Topics: German trade and commerce organizations

Marktplatz: Chapter 24

2007-08-0714:53

Inland Shipping and Port Logistics Containers, canals, freight tarifs: How and why goods are shipped by river and sea. Topic: Inland shipping

Marktplatz: Chapter 23

2007-08-0714:54

Franchising Division of labor, cooperation, monitoring: How companies pass on their name and expertise. Topics: Franchising, licensing agreement, chain stores

Marktplatz: Chapter 22

2007-08-0714:59

Structural Changes in Agriculture Milk, grain, subsidies: How the agriculture sector has changed over the past several decades. Topics: Agriculture

Marktplatz: Chapter 21

2007-08-0714:30

Changing Industries Coal, steel, unemployment: How the end of traditional industries affects the Ruhr Valley in Germany. Topics: coal and steel industries, coal subsidies, structural changes, mono-structure

Marktplatz: Chapter 20

2007-08-0714:49

Getting Rid of Sewage Polluntants, sewage treatment plants, sewage removal: How water can be saved and kept clean. Topics: Sewage, environmental protection

Marktplatz: Chapter 19

2007-08-0714:16

Flooded With Waste Waste, recycling, circular flow economy: How waste can be avoided and the environment protected. Themen: Waste, recycling, environmental management, packaging regulations

Marktplatz: Chapter 18

2007-08-0714:46

Intercultural Challenges -- A Trade Fair in Cologne Presentations, contacts, taking orders: How to present products to the industry. Topic: Trade fairs

Marktplatz: Chapter 17

2007-08-0714:44

Keep Learning Applications, vocational training, certificates: What working people can do to enhance their skills. Topics: Dual system, vocational training, trade schools

Marktplatz: Chapter 16

2007-08-0714:50

Automatization and und Rationalization Production teams, sequence delivery, robots: How companies aim to cut personnel and storage costs. Topics: Lean production, outsourcing, workers' council, retraining, compensation, early retirement, automatization, rationalization

Marktplatz: Chapter 15

2007-08-0714:47

Research and Development Competition, testing, market readiness: How a good idea becomes a product. Topics: Patents, research, developing, inventions, F&E

Marktplatz: Chapter 14

2007-08-0714:15

Marketing Market analysis, target group, product image: How to make a new product interesting and successful. Topics: Marketing, distribution, sales, product positioning

Marktplatz: Chapter 13

2007-08-0714:26

Foreign Branches Location, cost of labor, environmental standards: Why companies invest and produce abroad. Topics: Direct investment, subcontracting, subsidiaries, foreign branches

Marktplatz: Chapter 12

2007-08-0714:01

Joint Venture -- The Krohne Company Export, expansion, cooperation: How companies work together across borders. Topics: Synergy, merger, joint-venture

Marktplatz: Chapter 11

2007-08-0715:01

Shipping Requires Good Communication Transport costs, price differential, unloading appointments: How goods reach their destinations throughout the world. Topics: Commercial shipping, means of transportation, transportation system

Marktplatz: Chapter 10

2007-08-0714:53

Commercial Shipping Departure times, emissions, loading coasts: How, where and why goods can be transported. Topics: Commercial shipping, means of transportation, transportation system

Marktplatz: Chapter 09

2007-08-0714:57

Corporate Financing Costs, open accounts, insolvency: Where the money for a new business comes from and how it is paid back. Topics: Overdraft, corporate financing, insolvency, equity

Marktplatz: Chapter 08

2007-08-0714:56

Consulting Language, culture, law: What's important when relocating abroad, and where businesses can get information. Topics: Consulting, social insurance, emerging markets, leasing

Marktplatz: Chapter 07

2007-08-0713:25

Financing and Foreign Sales Delivery risk, securing a loan, solvency: When the customer can't pay and the supplier has to protect itself. Topic: Foreign sales, export, conditional sales, supplier credit, securing a loan

Marktplatz: Chapter 06

2007-08-0712:47

Customer Service in the Hotel Service, friendliness, customer-orientation: Which qualities are most important for a sucessful service company? Topics: Service company, customer-orientation, hotel

Marktplatz: Chapter 05

2007-08-0714:46

Calculations and Pricing All-included vacations, group trips, incentive tours: How the many branches of the tourism industry function. Topics: Calculations, group trips, pricing, all-included vacations, incentive tours, tourism sector

Marktplatz: Chapter 04

2007-08-0713:02

Sales Agreement, Guarantee, Liability Which rights and responsibilities do customers have when purchasing a product? Topics: Sales agreements, guarantee, liability, AGB, BGB,TÜV

Marktplatz: Chapter 03

2007-08-0714:30

Handcrafts -- The Path to Independence Start capital, location, product assortment: How to found a company. Topics: Start capital, location, product assortment

Marktplatz: Chapter 02

2007-08-0714:181

Fish Market -- Direct Competition Market niche, business ideas, starting a business: How to fill a market gap with a good idea. Topics: Market niche, business ideas, starting a business

Marktplatz: Chapter 01

2007-08-0714:56

The Kiosk -- Everything in One Place Newspapers, sweets, cigarettes: How to run a small family business. Topics: Family business, kiosk, wholesale
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